Code Formals

Lifestyle pvt ltd 22- 25'

​

​

//Senior exec - Menswear design//

As a Senior Design Executive, I led seasonal concept development, trend analysis, and range curation for suits, shirts, trousers, and blazers.

I translated global trends into commercially viable designs for the Indian market while maintaining brand identity and quality standards. I collaborated closely with merchandising, sourcing, and production teams to develop samples, refine fits, and ensure timely execution. I created mood boards, color stories, and design directions for each season, identified market gaps, and aligned design strategies with business and retail objectives.